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JANE WELLS VIDEO
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More on today's coverage of Silicon Valley start-up www.Glassdoor.com, which lets employees post salaries and review their firms--all anonymously. In the last post I gave you an overview of the website. In this post, will the company itself thrive?
Glassdoor was started about a 18 months ago by three men who created Expedia--Robert Hohman, Tim Besse, and Rich Barton (who went on to create Zillow.com). In December 2007, they raised $3 million with Benchmark, followed by $6.5 million from Sutter Hill Ventures.
Hohman, the CEO, says this gives the company a nice cushion for the next couple of years. So...what then? In the block of tape we've posted here, Hohman describes some of the ways he hopes to monetize the explosive growth of users and data Glassdoor is taking in, though he admits the critical step is getting more traffic. "I don't think people understand how much traffic you need to have an ad-based business."
I also asked him if he posted his own salary on the site. He did, eventually (it's officially listed as being in a range of $193,000-$208,000), but he hesitated to go public. Hypocritical? You'll hear his explanation in this clip.
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